{"title":"Stormy Skies \u0026 Wet Earth","description":"\u003cp\u003e\u003cspan\u003eIf, as the song goes, some of your favourite things include “raindrops on roses and whiskers on kittens” you’ve come to the right place — at least as far as those raindrops are concerned. Rain on earth is an aroma that is universally experienced and appreciated. More than just smelling “wet”, the scent of a rainy day is a bewitching blend of humid air, clean dirt, hot concrete and mineral moisture. The odor soothes our collective subconscious which, according to some scientists, comes from prehistoric times when rain signalled safety to our cavemen ancestors, as big cats and other predators do not hunt during the rain.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhether triggered by drizzle or downpour, bacteria and plants play a role in the pleasing smell we experience after rain. The scent is known as “petrichor”, coined from Greek “petros”, meaning \"stone\", and “ichor”, meaning \"the fluid that flows in the veins of the gods\". As raindrops hit the soil, they can release aerosols carrying geosmin and other compounds, contributing to the overall effect. Geosmin is the product of happy microorganisms awakened by the showers. Adding to the bouquet are plant oils released when rain pounds the ground.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFor such an epic natural phenomenon, clever perfumers have a variety of tricks up their sleeves to conjure the magic of petrichor. Geosmin is the go-to aromachemical along with Cashmaran, aka cashmere woods, which lends a mineral, softly enveloping woody character to a perfume. And some natural materials smell damp and earthy: oud, patchouli and vetiver. Lucky for you pluviophiles, perfumers have a deluge of ways to summon your rain fantasies, and this edit explores a few.  Long may rain reign!\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"bohemian","title":"Bohemian","description":"\u003cp\u003eBohemian adds a new oud variety to Bloom’s portfolio of oud themes perfumes – Moluccas oud. It has been obtained for you by Swedoft in that same remote tiny archipelago that was the cause of spice wars over pepper and nutmeg in 17\u003csup\u003eth\u003c\/sup\u003e century. Moluccas have their own unique micro-climate and soil enriched with volcanic ash.\u003c\/p\u003e\n\u003cp\u003eSo please savoir the earthy leathery oud note that reflects the faraway island’s topical air. The perfumer highlights this material’s earthy vibes with white pepper, vetiver and patchouli.\u003c\/p\u003e\n\u003cp\u003eBohemian is a potent rich leather perfume, smelling of leather maps, precious spices and single shot pistols hidden in antique treasure chests.\u003c\/p\u003e","brand":"SweDoft","offers":[{"title":"100 ml \/ EdP \/ ol","offer_id":40796921594034,"sku":"BOHEMIAN-100-ML-EDP","price":185.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ ol","offer_id":37493487173810,"sku":"BOHEMIAN-50-ML-EDP","price":140.0,"currency_code":"GBP","in_stock":false},{"title":"30 ml \/ EdP \/ ol","offer_id":40796925821106,"sku":"BOHEMIAN-30-ML-EDP","price":80.0,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ EdP \/ ol","offer_id":37493487206578,"sku":"BOHEMIAN-1-ML-EDP","price":7.0,"currency_code":"GBP","in_stock":true},{"title":"100 ml \/ EdP \/ tf","offer_id":40796921888946,"sku":"BOHEMIAN-100-ML-EDP-TF","price":154.17,"currency_code":"GBP","in_stock":true},{"title":"100 ml \/ EdP \/ sd","offer_id":40796921921714,"sku":"BOHEMIAN-100-ML-EDP-SD","price":178.0,"currency_code":"GBP","in_stock":true},{"title":"100 ml \/ EdP \/ tfsd","offer_id":40796921954482,"sku":"BOHEMIAN-100-ML-EDP-TFSD","price":148.33,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ tf","offer_id":38014437163186,"sku":"BOHEMIAN-50-ML-EDP-TF","price":116.67,"currency_code":"GBP","in_stock":false},{"title":"50 ml \/ EdP \/ sd","offer_id":38014440014002,"sku":"BOHEMIAN-50-ML-EDP-SD","price":133.0,"currency_code":"GBP","in_stock":false},{"title":"50 ml \/ EdP \/ tfsd","offer_id":38014446502066,"sku":"BOHEMIAN-50-ML-EDP-TFSD","price":110.83,"currency_code":"GBP","in_stock":false},{"title":"30 ml \/ EdP \/ tf","offer_id":40796925984946,"sku":"BOHEMIAN-30-ML-EDP-TF","price":66.67,"currency_code":"GBP","in_stock":true},{"title":"30 ml \/ EdP \/ sd","offer_id":40796926017714,"sku":"BOHEMIAN-30-ML-EDP-SD","price":73.0,"currency_code":"GBP","in_stock":true},{"title":"30 ml \/ EdP \/ tfsd","offer_id":40796926083250,"sku":"BOHEMIAN-30-ML-EDP-TFSD","price":60.83,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ EdP \/ tf","offer_id":38014452072626,"sku":"BOHEMIAN-1-ML-EDP-TF","price":5.83,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ EdP \/ ato","offer_id":38014460035250,"sku":"BOHEMIAN-10-ML-EDP-ATOM-4","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2129\/6897\/products\/BOHEMIAN_cd233cae-ece3-46c3-8b18-bd8d33a2cb45.jpg?v=1632582931"},{"product_id":"patchouli","title":"Patchouli","description":"\u003cp\u003eA subtle blend of provocation and seduction, Patchouli is infinitely sensual and addictive. Its light and singular fragrance reveals a mysterious and bewitching wake with woody and copper notes. A vital trip to new daring lands.\u003c\/p\u003e\n\u003cp\u003eA Unisex Eau de Parfum, subversive, of a large Eastern feat, a real Molinard signature!\u003c\/p\u003e","brand":"Molinard","offers":[{"title":"75 ml \/ EdP \/ ol","offer_id":41112240652466,"sku":"PATCHOULI-75-ML-EDP","price":65.0,"currency_code":"GBP","in_stock":false},{"title":"1 ml \/ EdP \/ ol","offer_id":41112240685234,"sku":"PATCHOULI-1-ML-EDP","price":4.0,"currency_code":"GBP","in_stock":true},{"title":"75 ml \/ EdP \/ tf","offer_id":41112240718002,"sku":"PATCHOULI-75-ML-EDP-TF","price":54.17,"currency_code":"GBP","in_stock":false},{"title":"75 ml \/ EdP \/ sd","offer_id":41112240750770,"sku":"PATCHOULI-75-ML-EDP-SD","price":61.0,"currency_code":"GBP","in_stock":false},{"title":"75 ml \/ EdP \/ tfsd","offer_id":41112240783538,"sku":"PATCHOULI-75-ML-EDP-TFSD","price":50.83,"currency_code":"GBP","in_stock":false},{"title":"1 ml \/ EdP \/ tf","offer_id":41112240816306,"sku":"PATCHOULI-1-ML-EDP-TF","price":3.33,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ EdP \/ ato","offer_id":41112240849074,"sku":"PATCHOULI-10-ML-EDP-ATOM-2","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2129\/6897\/products\/molinard_patchouli.jpg?v=1633524628"},{"product_id":"boar","title":"Boar","description":"\u003cp\u003eThe intelligent and devious and boar strides confidently under the forest canopy. Hunger fuels his progress. Apples, fallen leaves and mushrooms swirl in the atmosphere around him. His fur is perfumed by the deep green conifer and galbanum. The fragrant blend of leather, vetiver, and truffle denote the damp moss, sweat and scratched bark. \u003c\/p\u003e","brand":"Wolf Brothers","offers":[{"title":"50 ml \/ EdP \/ ol","offer_id":43868241985778,"sku":"BOAR-50-ML-EDP","price":120.0,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ EdP \/ ol","offer_id":43868242018546,"sku":"BOAR-1-ML-EDP","price":5.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ tf","offer_id":43868242051314,"sku":"BOAR-50-ML-EDP-TF","price":100.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ sd","offer_id":43868242084082,"sku":"BOAR-50-ML-EDP-SD","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ tfsd","offer_id":43868242116850,"sku":"BOAR-50-ML-EDP-TFSD","price":95.83,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ EdP \/ tf","offer_id":43868242149618,"sku":"BOAR-1-ML-EDP-TF","price":4.17,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ EdP \/ ato","offer_id":43868242182386,"sku":"BOAR-10-ML-EDP-ATOM-5","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2129\/6897\/products\/boar_wolf-brothers.jpg?v=1671451038"},{"product_id":"mud","title":"MUD (Discontinued)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eHazy scent of wet soil amidst the rain.\u003cbr\u003e\u003cbr data-mce-fragment=\"1\"\u003eThe pouring rain cools off the ground. Water fiercely falls from edge of the roof, raindrops splashes between the grass, and the ground turns to mud. The subtle scent of the water, the wet grass, and muddy ground permeates the air.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePERFUMER\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eNATHALIE LORSON\u003c\/span\u003e\u003c\/p\u003e","brand":"BORNTOSTANDOUT","offers":[{"title":"50 ml \/ EdP \/ ol","offer_id":44338844434674,"sku":"MUD-50-ML-EDP","price":160.0,"currency_code":"GBP","in_stock":false},{"title":"1 ml \/ EdP \/ ol","offer_id":44338844467442,"sku":"MUD-1-ML-EDP","price":10.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ tf","offer_id":44338844500210,"sku":"MUD-50-ML-EDP-TF","price":133.33,"currency_code":"GBP","in_stock":false},{"title":"50 ml \/ EdP \/ sd","offer_id":44338844532978,"sku":"MUD-50-ML-EDP-SD","price":150.0,"currency_code":"GBP","in_stock":false},{"title":"50 ml \/ EdP \/ tfsd","offer_id":44338844565746,"sku":"MUD-50-ML-EDP-TFSD","price":125.0,"currency_code":"GBP","in_stock":false},{"title":"1 ml \/ EdP \/ tf","offer_id":44338844598514,"sku":"MUD-1-ML-EDP-TF","price":8.33,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ EdP \/ ato","offer_id":44338844631282,"sku":"MUD-10-ML-EDP-ATOM-7","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2129\/6897\/files\/MUD_BOTTLE.png?v=1710232688"},{"product_id":"dead-air","title":"Dead Air","description":"\u003cp\u003e\u003cspan\u003eMacabre fantasy of decadent shadows and drama, unfolding from a fresh salty breeze to the deep dark underwater with blurry black tones, exuberant flora and a binding touch of wood.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLids for Dead Air are made by hand from imperfectly beautiful charcoal encapsulated in epoxy resin resulting in unique shapes and shades, each is one of a kind — a true masterpiece.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMaster perfumer\u003cbr\u003e\u003c\/strong\u003eMark Buxton\u003c\/span\u003e\u003c\/p\u003e","brand":"Oddity","offers":[{"title":"50 ml \/ Extrait de Parfum \/ ol","offer_id":44424124858610,"sku":"DEAD-AIR-50-ML-EXTRAIT-DE-PARFUM","price":170.0,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ Extrait de Parfum \/ ol","offer_id":55221332115833,"sku":"DEAD-AIR-10-ML-EXTRAIT-DE-PARFUM","price":32.0,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ Extrait de Parfum \/ ol","offer_id":44424124891378,"sku":"DEAD-AIR-1-ML-EXTRAIT-DE-PARFUM","price":10.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ Extrait de Parfum \/ tf","offer_id":44424124924146,"sku":"DEAD-AIR-50-ML-EXTRAIT-DE-PARFUM-TF","price":141.67,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ Extrait de Parfum \/ sd","offer_id":44424124956914,"sku":"DEAD-AIR-50-ML-EXTRAIT-DE-PARFUM-SD","price":160.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ Extrait de Parfum \/ tfsd","offer_id":44424125022450,"sku":"DEAD-AIR-50-ML-EXTRAIT-DE-PARFUM-TFSD","price":133.33,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ Extrait de Parfum \/ tf","offer_id":55221332148601,"sku":"DEAD-AIR-10-ML-EXTRAIT-DE-PARFUM-TF","price":26.67,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ Extrait de Parfum \/ sd","offer_id":55221332181369,"sku":"DEAD-AIR-10-ML-EXTRAIT-DE-PARFUM-SD","price":22.0,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ Extrait de Parfum \/ tfsd","offer_id":55221332214137,"sku":"DEAD-AIR-10-ML-EXTRAIT-DE-PARFUM-TFSD","price":18.33,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ Extrait de Parfum \/ tf","offer_id":44424125055218,"sku":"DEAD-AIR-1-ML-EXTRAIT-DE-PARFUM-TF","price":8.33,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2129\/6897\/products\/dead_air_oddity.jpg?v=1678910616"},{"product_id":"dol","title":"Dol","description":"\u003cp\u003e\u003cspan\u003eDÔL translates to \u003cem\u003emeadow\u003c\/em\u003e and is pronounced \"Dole\".\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHomage to a traditional\u003c\/span\u003e\u003cem data-mce-fragment=\"1\"\u003e\u003cspan\u003e \u003c\/span\u003efougere\u003c\/em\u003e\u003cspan\u003e opens with restorative bergamot and grapefruit before settling into the soft and velvety notes of lavender and hay. This niche perfume its redolent of meandering through Welsh meadows, grounding vetiver echoes the fields of ORTIR.\u003c\/span\u003e\u003c\/p\u003e","brand":"Ortir Apothecari","offers":[{"title":"50 ml \/ EdP \/ ol","offer_id":45464229052658,"sku":"DOL-50-ML-EDP","price":114.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ tf","offer_id":45464229085426,"sku":"DOL-50-ML-EDP-TF","price":95.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ sd","offer_id":45464229118194,"sku":"DOL-50-ML-EDP-SD","price":109.0,"currency_code":"GBP","in_stock":true},{"title":"50 ml \/ EdP \/ tfsd","offer_id":45464229150962,"sku":"DOL-50-ML-EDP-TFSD","price":90.83,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ EdP \/ ol","offer_id":45464229183730,"sku":"DOL-1-ML-EDP","price":5.0,"currency_code":"GBP","in_stock":true},{"title":"1 ml \/ EdP \/ tf","offer_id":45464229216498,"sku":"DOL-1-ML-EDP-TF","price":4.17,"currency_code":"GBP","in_stock":true},{"title":"10 ml \/ EdP \/ ato","offer_id":45464229249266,"sku":"DOL-10-ML-EDP-ATOM-5","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2129\/6897\/files\/ORTIRDOL.png?v=1711459515"},{"product_id":"king-cobra","title":"King Cobra","description":"\u003cp class=\"p1\"\u003eIntoxicating aromas of exotic greenery infuse the ancient Indian forest. 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