Almaz, the Arabic word for diamonds, are renowned not only for their beauty, but also for their timelessness as they withstand millions of years of immense pressure in their formation. This EdP references the indestructible nature of diamonds with a powerful blackcurrant-led bouquet. Juiciness is enhanced with raspberry, while powdery heliotrope and musk add padding to the cushiony feel. The ambered base, redolent with vanilla and brown sugar, offsets blackcurrant’s tartness.
The jewelled bottle incorporates a poem composed by Elen Jeres Ayoub, portrayed in Eastern Kufic calligraphy. The words have been meticulously placed so that the vertical lines create eight zones on the bottle, representing the lunar phases in each lunar calendar month to represent the passage of time.
The seasons and their times
And pressures and their effects,
Bear Diamonds as their fruit.
-Elen Jeres Ayoub
Almaz, the Arabic word for diamonds, are renowned not only for their beauty, but also for their timelessness as they withstand millions of years of immense pressure in their formation. This EdP references the indestructible nature of diamonds with a powerful blackcurrant-led bouquet. Juiciness is enhanced with raspberry, while powdery heliotrope and musk add padding to the cushiony feel. The ambered base, redolent with vanilla and brown sugar, offsets blackcurrant’s tartness.
The jewelled bottle incorporates a poem composed by Elen Jeres Ayoub, portrayed in Eastern Kufic calligraphy. The words have been meticulously placed so that the vertical lines create eight zones on the bottle, representing the lunar phases in each lunar calendar month to represent the passage of time.
The seasons and their times
And pressures and their effects,
Bear Diamonds as their fruit.
-Elen Jeres Ayoub