A huge rose with a generous helping of sweet fruit, inspired by the hanging gardens of Babylon and named after the Sumerian goddess of plants - Ninšar.
Parfumeur: Sidonie Lancesseur
All about this fragrance
Vibe check
Nin-Shar suits close, deliberate company in a room where the air can hold a scent’s weight: a dinner table after the first course, a quiet conversation that lingers, a space warmed by fabric, wood and candle smoke. It projects a plush, intimate presence that feels composed rather than loud.
How to wear
Best in cool weather or evening air, Nin-Shar wears beautifully when applied with a light hand, as its extrait concentration gives strong presence quickly. One to two sprays are enough to let the rose, incense and vanilla unfold with creamy diffusion and a long, warm trail on skin.
Who it’s for
For wearers who like opulent rose fragrances with depth, sweetness and a balsamic edge, especially if they enjoy incense, vanilla and a slightly leathery floral-oriental profile. It will appeal to those who prefer rich, textured compositions over airy or minimalist florals.
Release year
2015
The nose
Sidonie Lancesseur is known for building textured, modern compositions with a strong material focus, often giving natural ingredients a tactile, layered presence rather than a flat decorative effect. Her work tends to balance radiance with depth, which suits Nin-Shar’s rose at full volume, moving from petal brightness into balsamic, woody and earthy shadows. In Nin-Shar, she shapes Turkish rose as a multidimensional accord rather than a simple floral centerpiece, letting incense, benzoin and vanilla add warmth and density. The result is a polished extrait that feels both sumptuous and controlled, with the kind of structural clarity that has become a hallmark of her style.
Collaborators
Julien and Madalina Blanchard shaped the fragrance’s concept and narrative direction, framing it within the brand’s Les White collection and its fascination with lost civilizations, romanticism and ultra-luxe extraits. Their role was to set the brief and artistic vision, while Sidonie Lancesseur translated that idea into the rose-led composition.
Jul Et Mad’s story
Jul et Mad Paris builds extrait-strength perfumes around personal storytelling, rare materials and a deliberately uncompromising artistic standard. The house favors high concentration, refined composition and emotional narratives over trend-led marketing, presenting its fragrances as collector pieces rather than mass-market launches.
Nin-Shar’s concept
Nin-Shar was launched in 2015 for Jul et Mad’s Les White collection and unveiled at Esxence that spring. Its concept draws on the Hanging Gardens of Babylon and the Sumerian goddess of plants, turning the image of a monumental rose garden into a rich, sweet floral-oriental extrait.
Extra info
Nin-Shar is named after the Sumerian goddess of plants and belongs to Jul et Mad’s Les White triptych, alongside Néa and Garuda. The house describes it as built around the purest Turkish rose absolute, and reviewers often note its creamy, almost milky rose character.
A huge rose with a generous helping of sweet fruit, inspired by the hanging gardens of Babylon and named after the Sumerian goddess of plants - Ninšar.
Parfumeur: Sidonie Lancesseur
All about this fragrance
Vibe check
Nin-Shar suits close, deliberate company in a room where the air can hold a scent’s weight: a dinner table after the first course, a quiet conversation that lingers, a space warmed by fabric, wood and candle smoke. It projects a plush, intimate presence that feels composed rather than loud.
How to wear
Best in cool weather or evening air, Nin-Shar wears beautifully when applied with a light hand, as its extrait concentration gives strong presence quickly. One to two sprays are enough to let the rose, incense and vanilla unfold with creamy diffusion and a long, warm trail on skin.
Who it’s for
For wearers who like opulent rose fragrances with depth, sweetness and a balsamic edge, especially if they enjoy incense, vanilla and a slightly leathery floral-oriental profile. It will appeal to those who prefer rich, textured compositions over airy or minimalist florals.
Release year
2015
The nose
Sidonie Lancesseur is known for building textured, modern compositions with a strong material focus, often giving natural ingredients a tactile, layered presence rather than a flat decorative effect. Her work tends to balance radiance with depth, which suits Nin-Shar’s rose at full volume, moving from petal brightness into balsamic, woody and earthy shadows. In Nin-Shar, she shapes Turkish rose as a multidimensional accord rather than a simple floral centerpiece, letting incense, benzoin and vanilla add warmth and density. The result is a polished extrait that feels both sumptuous and controlled, with the kind of structural clarity that has become a hallmark of her style.
Collaborators
Julien and Madalina Blanchard shaped the fragrance’s concept and narrative direction, framing it within the brand’s Les White collection and its fascination with lost civilizations, romanticism and ultra-luxe extraits. Their role was to set the brief and artistic vision, while Sidonie Lancesseur translated that idea into the rose-led composition.
Jul Et Mad’s story
Jul et Mad Paris builds extrait-strength perfumes around personal storytelling, rare materials and a deliberately uncompromising artistic standard. The house favors high concentration, refined composition and emotional narratives over trend-led marketing, presenting its fragrances as collector pieces rather than mass-market launches.
Nin-Shar’s concept
Nin-Shar was launched in 2015 for Jul et Mad’s Les White collection and unveiled at Esxence that spring. Its concept draws on the Hanging Gardens of Babylon and the Sumerian goddess of plants, turning the image of a monumental rose garden into a rich, sweet floral-oriental extrait.
Extra info
Nin-Shar is named after the Sumerian goddess of plants and belongs to Jul et Mad’s Les White triptych, alongside Néa and Garuda. The house describes it as built around the purest Turkish rose absolute, and reviewers often note its creamy, almost milky rose character.

