An addictive chill fragrance — a fresh but physical interpretation of weed that’s more about the feeling than the actual smell. The fragrant, herbal aroma of cannabis has become one of the defining smells of the modern world. Haze classes up Class B drugs in a green but smoky scent that encourages you to chill, even when you’re stone cold sober.
All about this fragrance
Vibe check
Haze suits close, unhurried company and a setting where the air already carries texture: a room with open windows, a bit of smoke, herbs crushed between fingers, conversation moving slowly. It reads as relaxed but alert, with a cool-green presence that feels intimate rather than loud.
How to wear
Best in mild to warm weather, Haze wears well when you want its herbal brightness to stay crisp rather than heavy. Two to four sprays are usually enough; on skin it opens sharp and minty, then settles into a smoky green trail with woody depth that lingers without becoming dense.
Who it’s for
For wearers who like aromatic greens, herbal freshness and a slightly subversive twist. It will appeal to those drawn to minimalist compositions, cannabis-inspired scents, and fragrances that feel cool, dry and quietly smoky rather than sweet or polished.
Release year
2018
The nose
Olivier Cresp is a master perfumer known for shaping some of modern perfumery’s most recognisable signatures, from Mugler Angel to Dolce & Gabbana Light Blue. His style often balances clarity and impact, and in Haze he works with a stripped-back palette to create a crisp, herbal cannabis impression that feels more atmospheric than literal. As Akro’s co-founder, Cresp brings both technical discipline and a strong sense of concept to the fragrance. Haze shows his ability to turn a narrow idea into a wearable composition: green, airy and slightly smoky, with enough structure from woods and leather to keep the scent grounded.
Collaborators
Anaïs Cresp shaped the original concept from her London sensory memories, turning the smell of Notting Hill Carnival, weed haze, coffee, whiskey and leather into the brief that became Haze. Her role was creative and directional, defining the mood and subject of the fragrance before it was translated into scent.
Akro’s story
Akro builds its identity around everyday pleasures and vices, treating cravings, habits and sensory obsessions as legitimate perfume subjects. The house works with compact, idea-driven formulas that stay rooted in French perfumery craft while pushing into unusual, often provocative territory.
Haze’s concept
Haze was created as Akro’s first fragrance, emerging from Anaïs Cresp’s London experiences and her wish to capture the feeling of cannabis haze in a legal, wearable form. The result is less a literal weed accord than an aromatic green mood piece, designed to evoke the atmosphere of crowded summer streets and smoky, herbal air.
Extra info
Haze was Akro’s debut fragrance and helped define the brand’s addiction-themed concept from the start. The official line describes it as a “chill addiction” scent, and its cannabis reference is handled through aroma and mood rather than a literal weed note.
An addictive chill fragrance — a fresh but physical interpretation of weed that’s more about the feeling than the actual smell. The fragrant, herbal aroma of cannabis has become one of the defining smells of the modern world. Haze classes up Class B drugs in a green but smoky scent that encourages you to chill, even when you’re stone cold sober.
All about this fragrance
Vibe check
Haze suits close, unhurried company and a setting where the air already carries texture: a room with open windows, a bit of smoke, herbs crushed between fingers, conversation moving slowly. It reads as relaxed but alert, with a cool-green presence that feels intimate rather than loud.
How to wear
Best in mild to warm weather, Haze wears well when you want its herbal brightness to stay crisp rather than heavy. Two to four sprays are usually enough; on skin it opens sharp and minty, then settles into a smoky green trail with woody depth that lingers without becoming dense.
Who it’s for
For wearers who like aromatic greens, herbal freshness and a slightly subversive twist. It will appeal to those drawn to minimalist compositions, cannabis-inspired scents, and fragrances that feel cool, dry and quietly smoky rather than sweet or polished.
Release year
2018
The nose
Olivier Cresp is a master perfumer known for shaping some of modern perfumery’s most recognisable signatures, from Mugler Angel to Dolce & Gabbana Light Blue. His style often balances clarity and impact, and in Haze he works with a stripped-back palette to create a crisp, herbal cannabis impression that feels more atmospheric than literal. As Akro’s co-founder, Cresp brings both technical discipline and a strong sense of concept to the fragrance. Haze shows his ability to turn a narrow idea into a wearable composition: green, airy and slightly smoky, with enough structure from woods and leather to keep the scent grounded.
Collaborators
Anaïs Cresp shaped the original concept from her London sensory memories, turning the smell of Notting Hill Carnival, weed haze, coffee, whiskey and leather into the brief that became Haze. Her role was creative and directional, defining the mood and subject of the fragrance before it was translated into scent.
Akro’s story
Akro builds its identity around everyday pleasures and vices, treating cravings, habits and sensory obsessions as legitimate perfume subjects. The house works with compact, idea-driven formulas that stay rooted in French perfumery craft while pushing into unusual, often provocative territory.
Haze’s concept
Haze was created as Akro’s first fragrance, emerging from Anaïs Cresp’s London experiences and her wish to capture the feeling of cannabis haze in a legal, wearable form. The result is less a literal weed accord than an aromatic green mood piece, designed to evoke the atmosphere of crowded summer streets and smoky, herbal air.
Extra info
Haze was Akro’s debut fragrance and helped define the brand’s addiction-themed concept from the start. The official line describes it as a “chill addiction” scent, and its cannabis reference is handled through aroma and mood rather than a literal weed note.