This item is permanently unavailable and will not be coming back in stock. Read more

The following are some reasons why perfumes can become unavailable:

  1. Each year, the International Fragrance Association (IFRA) issues ever-stricter safety and allergen regulations. This affects quite a few classic formulas as well as niche compositions, and sometimes brands have to discontinue a perfume if they are unable to reformulate.
  2. The brand decides to change the concentration. For example, an eau de parfum is reformulated as an extrait, effectively turning it into a different perfume.
  3. The brand ceases operating. The creative director passed away, got bored, started a new project, sold the business, etc.
  4. The brand cannot keep up with logistics and production demands, with disruptions for up to a year. If there is no regular production and availability schedule, it is not viable for a stockist to carry the brand.
  5. The brand changed the distribution model, eg from niche to duty free.

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MAAI

Old School Animalic Chypre
Floral
Leather
Spicy
Unconventional
Vintage/old school
Notesaldehydesatlas cedarbaybenzoinblack peppercamphorcandied fruitcastoreumchyprecivetclovescypressdamask roseeucalyptusfrankincensegeraniumhyraceumindolejasminelabdanummuskmyrrhoakmossoudpetitgrainroserosewoodsandalwoodtolu balmtuberosevetiverylang-ylang
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MAAI - Bogue Profumo - Bloom Perfumery
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MAAI - Bogue Profumo - Bloom Perfumery

An important note from the brand: "Every production batch of MAAI might smell quite differently from the previous one due to the large amount of natural organic materials used in its composition".

MAAI is a bold and sophisticated chypre. A perfume experiment, it is not a fragrance for the faint of heart but for those who have mourned the loss of vintage glamour with an animalic edge. Black-tie galas seem like a perfect occasion for this incredibly opulent, concentrated scent, but so are moments when you want to seduce with naked sensuality. Maai’s unconventional floral heart beats with such wildness and passion, it feel almost alive. Yet, at the end of the day, everything pales before that luxurious oakmoss which is piled on in such lavish layers that it took our breath away. Maai is the epitome of sophistication in the grandest tradition of haute perfumery, and we’re sure its timeless beauty will impress even the most jaded connoisseur.

Layer after layer Maai will be changing on your skin smelling different for an infinite number of times.

For advanced perfume users.

“…I cannot overstate the joy that smelling something like this provides. It’s like sitting in the front row at the Vienna Philharmonic after listening to two months’ worth of ringtones: the sound is so glorious you don’t care if they play Die Fledermaus. And Maai is far better than that even, a big-boned, animalic woody chypre seemingly laden with every magnificent material we knew and loved…”

Luca Turin

Out of stock £145.00, 50 ml EdP
Out of stock £11.00, 1 ml EdP Sample discount program
Out of stock6 tokens, 10 ml EdP What's this? Learn more
Notesaldehydesatlas cedarbaybenzoinblack peppercamphorcandied fruitcastoreumchyprecivetclovescypressdamask roseeucalyptusfrankincensegeraniumhyraceumindolejasminelabdanummuskmyrrhoakmossoudpetitgrainroserosewoodsandalwoodtolu balmtuberosevetiverylang-ylang
Style for her for him

An important note from the brand: "Every production batch of MAAI might smell quite differently from the previous one due to the large amount of natural organic materials used in its composition".

MAAI is a bold and sophisticated chypre. A perfume experiment, it is not a fragrance for the faint of heart but for those who have mourned the loss of vintage glamour with an animalic edge. Black-tie galas seem like a perfect occasion for this incredibly opulent, concentrated scent, but so are moments when you want to seduce with naked sensuality. Maai’s unconventional floral heart beats with such wildness and passion, it feel almost alive. Yet, at the end of the day, everything pales before that luxurious oakmoss which is piled on in such lavish layers that it took our breath away. Maai is the epitome of sophistication in the grandest tradition of haute perfumery, and we’re sure its timeless beauty will impress even the most jaded connoisseur.

Layer after layer Maai will be changing on your skin smelling different for an infinite number of times.

For advanced perfume users.

“…I cannot overstate the joy that smelling something like this provides. It’s like sitting in the front row at the Vienna Philharmonic after listening to two months’ worth of ringtones: the sound is so glorious you don’t care if they play Die Fledermaus. And Maai is far better than that even, a big-boned, animalic woody chypre seemingly laden with every magnificent material we knew and loved…”

Luca Turin